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About Life Media
Life Media is a Canadian multimedia company with a worldwide audience. Our roots reach back to 1976 when Rolf Priesnitz launched The Alternate Press to publish Natural Life Magazine – one of the original green family living magazines. His wife Wendy soon joined him as editor. Take a look back at some early issues of Natural Life Magazine.
Other early publishing efforts included the Canadian Homeschooler newsletter, Child's Play Magazine, a trade magazine Natural Foods in Canada, and The Home Business Advocate.
Along the way, the company name was updated to Life Media, with The Alternate Press continuing as its book publishing imprint.
One of the hallmarks of our work has been anticipation of and leadership in pioneering new trends. So In 1994, the company put Natural Life Magazine on the web (although it and The Home Business Advocate had been available to libraries over the Internet by data pack for a number of years prior to that), and a major commitment was made to electronic publishing.
In 2002, Life Media embraced its readers' emerging interests by once again spinning off separate subscriber-supported magazines. The first of these, Life Learning Magazine, was launched in March of 2002. Natural Child Magazine was launched in 2008, and Child's Play Magazine was relaunched in 2015. They have all since become free websites providing a wealth of information on their respective topics.
And so Life Media continues to provide information about natural family living to people around the world. The company has won a number of awards, including an Outstanding Media Contribution Award for Natural Life Magazine's balanced environmental reporting.
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